وظائف شاغرة لدى شركة طقس العرب – التقديم للجميع
وظائف شاغرة لدى شركة طقس العرب – التقديم للجميع
Ard Group
We are seeking a skilled Senior consultant programmatic inventory and yield management to join our team.
This role involves analyzing data to optimize programmatic advertising, enhance SEO traffic, and drive revenue growth through yield management.
Programmatic Advertising Optimization:
– Analyze user data to recommend optimal ad placements.
– Provide recommendations on CPM bidding, ad viewability, ad fill rate, and page load time.
– Develop strategies to maximize ad yield and revenue.
– Collaborate with the content and development teams to ensure seamless ad integration.
– Stay updated with the latest trends in programmatic advertising.
Data Analysis and Reporting:
Collect, analyze, and interpret data to inform decision-making.
Create reports and dashboards to track key performance indicators (KPIs).
Provide actionable insights to improve advertising performance.
SEO Traffic Enhancement:
– Analyze SEO data and identify opportunities to improve search rankings and organic traffic.
– Implement and monitor SEO strategies.
– Stay updated with SEO trends and best practices.
Programmatic Yield Management:
– Analyze SSP/DSP bid metrics and maintain partnerships to optimize programmatic yield.
– Lead monthly and quarterly forecasting for demand partners.
– Collaborate with teams on inventory monetization and optimize ad stack for revenue growth.
– Perform A/B testing and provide optimization suggestions.
– Troubleshoot technical issues related to the programmatic ad stack.
Qualifications:
– Proven experience in data analysis, SEO, and programmatic advertising.
– Strong analytical skills and ability to interpret complex data sets.
– Proficiency in tools such as Google Analytics, Google Ad Manager, Firebase, and SQL.
– Experience in ad placement strategies and yield optimization.
– Excellent communication and problem-solving skills.
This role is ideal for someone who thrives in data-driven environments and is passionate about optimizing programmatic advertising performance.
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